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The retailer of the dress, Roman Originals, reported a surge in sales and produced a one-off version in white and gold sold for charity

Fitted and bodycon styles allow purple to highlight every contour with subtle depth

In the meantime, scroll through twenty five of our favorite off-shoulder styles and save a few to show as inspiration for your stylist at your bridal appointment

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The natural waisted and slim fit make it comfortable and easy to wear, while also creating a flattering silhouette that accentuates the figure